Actually this kind of marketing has been going on for years with or without new TLDs.
I have gotten emails regularly over the years advising me to register <whatevernameI have> in every TLD, including .cn, and to register every alphabetic variation of it.
Lauren is an old school internet type who has never quite gotten adjusted to the fact that the DNS has been commercialized.
To answer your question directly, no, I don’t think there is any way that we want ICANN to try to exert control over how people market things, unless fraud is involved.
From: NCSG-Discuss [mailto:[log in to unmask]] On Behalf Of Nicolas Adam
Sent: Sunday, August 28, 2011 5:24 PM
To: [log in to unmask]
Subject: [NCSG-Discuss] Fwd: "Domain Protection Racket" Promotion on Network Solutions Home Page
You'll notice the "Protect Your Brand", in the center. It's not as big as the criticism below make it to be but it's there.
Would it be relevant and/or feasible to 'regulate' (read encourage/constrain ==> through types of means that i will leave open to discussion) the way registrar can market those new TLD?
First, it doesn't look good.
Second, while i don't think anybody (except perhaps established registrars) who are in favor of gTLD expansion have a clear view of what the emergent system of naming and names will or should be, i am pretty sure no-one so disposed would care to advocate that this system should establish itself mainly as a protection scheme.
Is forcing advertising to depart with the protection rhetoric a step forward? Is it feasible?
Just some thoughts.
Nicolas
-------- Original Message --------
Subject: | [ NNSquad ] "Domain Protection Racket" Promotion on Network Solutions Home Page |
Date: | Sun, 28 Aug 2011 12:42:23 -0700 |
From: | Lauren Weinstein <[log in to unmask]> |
To: |
"Domain Protection Racket" Promotion on Network Solutions Home Page