What: “About the “Domain” Conference: The Era of New TLDs
When: Weds Aug 3 2011 8.00am – 11.30am EDT
Where: Herrick Feinstein Auditorium, Midtown – 2 Park Ave. @32 St NYC
Discount code: ISNY ($30 + $2.49 fee)
Webcast: Will be taped.
Wendy Seltzer, Esther Dyson, and Annalisa Roger, representatives of dotgay, .berlin, .xxx, plus major registries, registrars are among the participants who will discuss how the Internet will be impacted by the coming new TLD rollout. Topics include:
* The Impact of New TLDs on .Com, .Org, and Country-Code Domain Extensions;Brands and SMB Opportunities to Increase Brand Identity and Optimize Marketing and Need to Act Defensively;
* The Progression of World Cities gaining Sovereign Digital Land to Strengthen Public and Private Sectors and Global Relations;
* The Voice of Cultural and Interest Groups to be Heard Locally, Regionally, and Globally
On June 20, a new ICANN ruling on the domain registries forever altered the way brands, associations, and other entities are represented online. The “dot com” era will soon be replaced with a myriad of possibilities involving “dot brand” and “dot generic” – essentially “dot anything.” The implications for SEO and trademark protection, and the opportunities presented to brands, industry associations, and even investors, will be huge.
Is this the new lakefront property bonanza of the Internet? This iBreakfast will sort though all the opportunities and surrounding issues
SPEAKERS: